REAL-TIME OCCUPANCY HELPS SODEXO MANAGE CROWDS IN LUND
Since the fall of 2020, Sodexo Sweden has used real-time occupancy from CountMatters (formerly IMAS) to see exactly how many people are inside defined areas at a client site in Lund. It’s a small, fast deployment with a big payoff for higher-traffic spaces like a restaurant or lobby.
“It’s proven to be an efficient tool in helping us manage the space and reduce the risk of overcrowding in a bigger restaurant like the one at Tetra Pak Lund Site.”
— Daniel Holmquist, Account Director, Sodexo Sweden
WHY REAL-TIME OCCUPANCY?
Real-time occupancy isn’t just a pandemic-era measure—it’s become a core part of smart facility management. For Sodexo, accurate live data means safer and more efficient operations. Managers can monitor traffic levels in real time, balance crowding risk, and make instant decisions to improve flow and guest comfort.
- Live headcounts: Avoid bottlenecks with accurate, up-to-the-minute totals from your people counter setup.
- Smarter staffing: Align schedules to peaks indicated by customer counter data.
- Better guest flow: Redirect traffic to less busy zones for smoother experiences.
- Actionable insight: Turn visitor counter signals and footfall analytics into confident, data-driven decisions.
MEASURABLE IMPACT
After implementing the solution, Sodexo reported smoother guest flow and greater staff confidence during peak hours. The data also supported better scheduling and energy efficiency, since facilities could adjust ventilation and cleaning cycles based on occupancy levels.
Across other CountMatters projects, organizations have observed an average +12% sales uplift, +4.5% higher conversion, and −20% operational costs—a direct result of better visibility into real-time visitor patterns.
IMPLEMENTATION TIPS
- Think holistically: Count all entry/exit points (doors, lifts, and staff routes) for correct totals.
- Choose quality sensors: 3D sensors deliver robust accuracy for occupancy and retail analytics.
- Define zones: Separate lobby/restaurant areas so alerts and displays are clear.
- Close the loop: Share occupancy status with on-site teams and, when relevant, with guests.
DATA & PRIVACY
CountMatters solutions are built to be 100% GDPR-compliant. We focus on aggregated occupancy and traffic metrics—no personal data is stored or processed. The result is reliable insight without compromising privacy or trust.
ABOUT SODEXO
Sodexo delivers food & catering, facilities, property & technical services, and home care—improving quality of life for people and communities worldwide. Their focus on efficiency, safety, and sustainability aligns perfectly with CountMatters’ mission to make public and commercial spaces smarter through real-time visitor insight.
TAKE THE NEXT STEP
For facilities teams and operations leaders, real-time occupancy bridges the gap between planning and action. Knowing how spaces are used—hour by hour—helps you optimize staffing, energy use, and cleaning schedules while maintaining a safe, positive visitor experience.
Talk to an occupancy specialist
Real-Time Occupancy Revenue Impact
Retail wait time increases and satisfaction impact
Queues Kill Revenue After 4–5 Minutes
Customer abandonment rates by wait time threshold
Source: Qminder consumer surveys
Wait Times Up; Satisfaction Down
Retail wait time increases and satisfaction impact
Source: Waitwhile survey; finance.yahoo.com
Every +1% Dwell → +1.3% Sales
Direct correlation between dwell time and revenue
Source: RetailWire citing Path Intelligence
Tags:
public, Summer Adventures Await: A Visitor's Journey with, Unlocking the Full Potential of Your Shopping Cent, Combined solutions, cities, people counter, BLOG, wifi, See All, outdoor pool, All Posts, Conversation rate, Museum, parking system, traffic lights, personal planner, Fairs & Exhibitons, People Flow, Here you can read more about real-time occupancy a, Shopping center, capture rate, xovis3d, staff planner, Video, General, Sodexo Group website, Parks & resorts, Get to know IMAS, Hjalmar Brage, IMAS Group, IMAS Group Teams Up with Deutsche Telekom for Next, Real-time Occupancy, retail, CareerJan 13, 2025 6:05:06 PM
Comments