30 years of counting - and we’re still raising the bar
AI-Powered People Counting & Visitor Analytics
At CountMatters, we turn foot traffic data into strategic business action.
From the first step to the final impression, our real-time people counting solutions help you make better decisions, faster.
Get Started With People Counting
30+ YEARS OF ACTIONABLE INSIGHTS
ARMED WITH INSIGHTS
can take action before bottlenecks hurt sales, safety, or guest satisfaction.
How It Works
-
Precision Sensors: Ceiling-mounted 3D, LiDAR, and radar units detect people, not faces.
-
Edge Processing: AI filters out mannequins, carts, and other non-human noise.
-
GDPR-Compliant: Data is anonymized at the source and encrypted in transit.
-
Real-Time Access: Dashboards display live counts and trends—also via API.
-
Threshold Alerts: Auto-notifications trigger when crowd levels rise.
What You See
-
Live Counts: Monitor real-time visitor numbers per zone or entrance.
-
Entry/Exit Flows: Track who’s coming in and out—by location and time.
-
Historical Patterns: View day-by-day or hour-by-hour traffic data.
-
Conversion Metrics: Compare total entries vs. goal completions or sales.
-
Zone Activity: Understand usage of specific areas across your site.
What You Gain
-
Optimized Staffing: Align personnel with actual visitor flow.
-
Reduced Costs: Adjust HVAC, lighting, and cleaning to real occupancy.
-
Compliance & Safety: Maintain crowd control in line with local rules.
-
Smarter Campaigns: Link footfall data with marketing effectiveness.
-
Strategic Insights: Base layout and leasing decisions on hard data.
