Footfall ROI Calculator

HOW TO USE THIS CALCULATOR

This tool is built to explore scenarios.

Move the sliders and test:

• What happens if capture rate improves by 2 percentage points?

• What happens if conversion increases by 1–3%?

• How does staffing optimization influence revenue?

Even small adjustments can create meaningful financial impact.

FOR SALES MEETINGS

This calculator is designed to be used collaboratively.

During a conversation with our team, we encourage you to:

• Enter your real footfall data
• Test realistic improvement scenarios
• Explore conservative and ambitious projections
• Identify where the biggest revenue opportunity lies

The goal is not to promise results.
The goal is to make impact measurable.

WHAT YOU NEED TO GET A GOOD RESULT

• Monthly passers-by (or estimated footfall)
• Current capture rate (entry rate)
• Current conversion rate
• Average basket value
  
  Footer line: Don’t have exact numbers? Start with estimates and refine later.