Skip to main content
HEATMAPS & TRACKING

SEE WHERE PEOPLE GO. KNOW WHERE THEY STAY.

Measure dwell time, movement paths and activity across defined zones.

Measure Movement
Analyse Dwell time
Understand Space usage
Dwell time Movement paths Zone activity Heatmaps

WHAT YOU CAN MEASURE

Measure how people use your space.

See how people move, where they spend time and how activity is distributed across defined zones.


  Heatmap and tracking data showing movement, zones and dwell time
01

Dwell time

See how long people stay within defined zones.

AVG. DWELL TIME
18:42 min
+12% vs. previous week
02

Movement paths

See the routes people take through your space.

03

Zone activity

Compare traffic and dwell time across defined zones.

04

Activity over time

See how movement and dwell time vary throughout the day.

05

Heatmaps

Visualise where activity is highest — and which areas see less activity.

FROM MOVEMENT TO PATTERNS

See how your space is actually used.

View movement, dwell time and zones together to identify patterns and differences in how people use the location.

01

See where people spend time

Identify zones with higher dwell time and see where activity concentrates.

02

See how people move

See common movement patterns, where traffic concentrates and which areas see less activity.

03

See how zones differ

Compare movement and dwell time across zones and periods to see where usage patterns change.


  Visitor environment showing movement patterns and dwell time
Zone B 24:16 min
High traffic
DWELL TIME BY ZONE
Zone B
24:16
Zone A
12:08
Zone C
08:21
Zone D
04:32
MOVEMENT PATTERN
Entry → Movement → Dwell → Exit

QUESTIONS & ANSWERS

Concise, operational, and verifiable — for teams evaluating method and deployment.

FROM INSIGHT TO ACTION

Make every space easier to understand.

Use actual visitor behaviour to make better decisions about flow, zones and how your space is used.

Book a demo
See Heatmaps & Tracking applied to your use cases.

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal