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ENTRIES & EXITS

Know how many people enter. And when.

Measure entries and exits to see how many people visit your location, when traffic is highest and how it changes throughout the day and over time.

Measure entries and exits
See when traffic peaks
Track changes over time
LIVE MEASUREMENT Entries and exits right now
LIVE
↑
IN 148 per minute
↓
OUT 132 per minute
ENTRIES TODAY 1 743
EXITS TODAY 1 582
PEAK TRAFFIC 17:00–18:00
TRAFFIC THROUGHOUT THE DAY
In Out
SØSTRENE GRENE HORNBACH FELLESKJØPET AVINOR ECE KLP
FROM COUNTS TO TRAFFIC PATTERNS

See when traffic changes.

Entries and exits give you more than a total visitor count. Follow traffic throughout the day, compare days and locations, and see where patterns change over time.

VISITOR TRAFFIC

Today

LIVE
ENTRIES 1 743
+8.4% vs. last week
EXITS 1 582
+6.1% vs. last week
SEE THE PATTERN AT MULTIPLE LEVELS HOUR · WEEK · LOCATION
THROUGH THE DAY

Traffic throughout the day

In Out
BETWEEN DAYS

Traffic throughout the week

78 321
+12% vs. last week
ACROSS LOCATIONS

Compare locations

Oslo City
92 481
Bergen Storsenter
74 210
Stavanger Sentrum
58 432
Trondheim Torg
46 921
Drammen
38 104
FROM PATTERN TO ACTION

Once the traffic pattern is visible, it becomes easier to see where operations should be investigated, compared or adjusted.

Plan around traffic peaks

See when visitor traffic is highest and use the pattern as an input to operational planning.

Understand traffic patterns

See how traffic varies throughout opening hours and between different days.

Compare periods

See what changed before, during and after a selected period or activity.

See differences between locations

Compare visitor traffic on the same basis and see which locations stand out.

SEE WHEN, WHERE AND HOW TRAFFIC CHANGES
SEE THE FLOW THROUGHOUT THE DAY

A visitor total tells you how many. Entries and exits show how traffic moves.

View entries and exits side by side to understand how activity develops throughout the day — when traffic builds, when it slows and how incoming and outgoing flows relate.

TODAY'S TRAFFIC ENTRIES & EXITS THROUGHOUT THE DAY
08:00 22:00
ENTRIES
1 743
+8.4% vs. last week
FLOW
EXITS
1 582
+6.1% vs. last week
PEAK TRAFFIC 18:00
Entries Exits

Reading entries and exits together shows how traffic builds and recedes throughout the day.

WHAT THE FLOW TELLS YOU

A total visitor count is the outcome. Entries and exits show how the day developed.

See when traffic builds

Track when more people begin entering throughout the day.

See when traffic slows

See how incoming and outgoing flows change as activity declines.

Compare incoming and outgoing traffic

View both measurements side by side instead of relying on a single visitor total.

Understand the rhythm of your location

Use the flow throughout the day for a more detailed view of when your location is actually active.

THE NEXT QUESTION

You know how many enter. But how many could have?

Entries & Exits shows the traffic through your doors. Add passer-by traffic outside and you can also see what share of the available traffic actually enters.

01 TRAFFIC OUTSIDE
PASSER-BY 12 482

pass the location

Measures the opportunity outside
02 THIS MEASUREMENT
ENTRIES 1 743

enter the location

Measures traffic through the door
03 CALCULATED RELATIONSHIP
CAPTURE RATE 14%

of passing traffic enters

1 743 ÷ 12 482 = 14%
Shows the share that enters
BUILD ON YOUR VISITOR COUNTS Put entries in context with the traffic outside.

Passer-by and Capture Rate build on Entries & Exits when you want to understand the relationship between traffic outside and visits inside.

THE NEXT QUESTION

You know how many enter. But how many could have?

Entries & Exits shows the traffic through your doors. Add passer-by traffic outside and you can also see what share of the available traffic actually enters.

01 TRAFFIC OUTSIDE
PASSER-BY 12 482

pass the location

Measures the opportunity outside
02 THIS MEASUREMENT
ENTRIES 1 743

enter the location

Measures traffic through the door
03 CALCULATED RELATIONSHIP
CAPTURE RATE 14%

of passing traffic enters

1 743 ÷ 12 482 = 14%
Shows the share that enters
BUILD ON YOUR VISITOR COUNTS Put entries in context with the traffic outside.

Passer-by and Capture Rate build on Entries & Exits when you want to understand the relationship between traffic outside and visits inside.

START WITH WHAT YOU NEED TO KNOW

What do you need to understand about your visitor traffic?

Tell us what you measure today and which questions you want to answer. We’ll help determine how Entries & Exits can provide a stronger data foundation.

01
How many people visit?

Measure how many people enter and exit your location.

02
When is traffic highest?

See how entries and exits develop throughout the day.

03
What changes over time?

Compare traffic across days, periods and locations.

TALK TO US

Let’s look at your locations.

Tell us what you want to measure or understand, and we can determine what is relevant for your locations.

A short conversation. No obligation.

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal

 

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal

 

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal

 

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal

 

ELEVATE YOUR BUSINESS

We’ve been here from the beginning, we’re here today, and we’re here to stay.
Let’s turn your visitor data into smarter business decisions.

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal

 

Transforming Visitor Data
into Business Success

For over 30 years, CountMatters has defined the standard in visitor analytics.
As the original innovators of people counting, we transform foot traffic into business intelligence.



 
 
700+
customers using our solutions
100k+
installations
 
30 Years+
Decades of actionable visitor insights.
 
Guaranteed Satisfaction
Your success is our goal