Retail
Retail Footfall Analytics: 3 Tips to Control Sales
Use retail footfall analytics and POS data to plan staffing, raise conversion, and control sales. Three practical tips you can apply this month.
Insights & Resources
Insights that turn visitor data into better decisions: outdoor-pool
Practical perspectives on visitor behaviour, store performance and the decisions that shape better physical spaces.
Every Visitor CountsPeople. Places. Better decisions.
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Retail
Retail Footfall Analytics: From Visitor Counts to Higher Conversion
Learn how retail footfall analytics turns visitor counts into staffing, conversion, and ROI gains—by pairing people-counting sensors with POS data.
Shopping Centres
Turnover + Real-Time People Counting at Røa Torg Boosts Conversion
Røa Torg pairs people-counting sensors with POS turnover to unlock real-time occupancy, conversion KPIs, and smarter staffing—privacy-safe and ROI-focused.
Shopping Centres
Footfall Data Transforms Retail: A German Center’s Journey
In this interview, Christine Glasow at Kintyre and Center manager at Seemaxx Outlet Center Radolfzell in Bodensee, share valuable insights into how IMAS Group's people counting services for shopping centers have transformed their approach to visitor and shopping behavior analysis. With the installation of people counting sensors at all store entrances, Seemaxx has enhanced tenant communication and gained a deeper understanding of tenant performance. Additionally, the integration of daily KPIs, s
Operations
Fairs & Exhibitions: Reopen Safely with People Counting Sensors
Event venues use people counting sensors and real-time occupancy to manage capacity and improve visitor experiences — GDPR-compliant and safe operations.
Customer Stories
Waldemarsudde Museum adopts CountMatters visitor analytics
One of Sweden’s most visited art museums uses CountMatters sensors to improve visitor stats accuracy, staffing and reporting to cultural authorities.
Shopping Centres
Boost Mall Sales with People Counters: Store-Level Performance
Unlock store-level performance in malls with people counters, GDPR-aware analytics and sales data to optimize tenant mix, staffing and marketing.
Visitor Analytics
Visitor Data in Cities: Mini Series, Part 1
We are excited to share our latest video series, Insight Spotlight Cities, which highlights the significance of footfall data in shaping the future of our cities. In the first episode, David Kern Sloth from IMAS Group Denmark, explains how footfall data can be utilized to optimize trade and urban planning, leading to an improved overall citizen experience. For instance, cities can track how people move from one point to another.We invite you to watch this episode to learn more about the transfor
Operations
People Counting at Sara Kulturhus: Real-Time Visitor Insight
CountMatters powers Sara Kulturhus with real-time visitor insight using 3D sensors and Xperio. Safer capacity, smoother flows, GDPR-ready analytics.
Operations
Traffic-Light Occupancy System: Simple, Reliable, GDPR-Ready
Battery-powered traffic-light occupancy with 3D sensors and Xperio: fast to deploy, no cabling, real-time accuracy, and GDPR-compliant.
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Operations
Revolutionize Event ROI with Real-Time Footfall & Occupancy Analytics
Use real-time people counting and footfall analytics to measure booth impact, optimize staffing, and lift event ROI—GDPR-compliant and deployment-ready.
Shopping Centres
Combined Footfall Data: WiFi + 3D/AI Sensors for Better Decisions
Blend WiFi insights with precise 3D/AI people-counting to boost accuracy, lower costs, and turn visitor flows into real-time actions—fully GDPR-compliant.
For retail teams
Put store traffic in context.
Explore how visitor data supports a clearer view of store activity, comparisons and commercial performance.
Explore retail analyticsFor shopping centre teams
Understand the bigger picture.
Explore visitor patterns across your centre and build a consistent basis for operational decisions.
Discover shopping centre solutionsWhat do you want to understand?
Tell us about your locations and the decisions you want better visitor data for.