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SMARTER PUBLIC SPACES START WITH REAL-TIME INSIGHTS

Watch how visitor data brings clarity to movement and usage, and discover how CountMatters helps educational and public institutions operate more safely, efficiently, and responsively.

CREATE WELCOMING, WELL-RUN ENVIRONMENTS WITH VISITOR ANALYTICS

Understanding how people move through your spaces is key to ensuring accessibility, safety, and efficient resource use.
CountMatters provides real-time analytics that support better planning, informed staffing, and a higher-quality experience for students, staff, and the public.

WHAT INSIGHTS DO YOU NEED?

From campus footfall to library usage and government building flow, CountMatters helps you see how your spaces are used, and where adjustments can improve operations and access.
Explore the insights trusted by forward-thinking institutions across the public sector.

VEHICLE COUNTING


See Parking Demand in Real Time

Monitor lot occupancy and traffic flow to optimize retail parking and improve visitor turnover.

OCCUPANCY TRENDS

Know How Full Your Store Is—Always

Get real-time alerts and historical trends to manage capacity, schedule staff, and improve in-store flow.

QUEUE MONITORING

Reduce Wait Times, Improve Flow

Track queue lengths and dwell time to speed up checkout, reduce friction, and boost satisfaction.

HEATMAPS & TRACKING

Visualize Shopper Movement

Use heatmaps to reveal where customers go—and what they ignore. Fine-tune layouts for conversion.

CONVERSION RATE OPTIMIZATION

Turn Visitors Into Buyers

Connect traffic patterns with sales data to spot missed opportunities and boost store conversion rates.

PEOPLE COUNTING ANALYTICS

Count Every Step, See Every Trend

Use AI-powered sensors to measure footfall accurately and uncover performance drivers across locations.

TURN MOVEMENT INTO MEANINGFUL DATA

For over 30 years, CountMatters has helped educational and public institutions turn visitor flow into decisions that improve safety, optimize facilities, and support data-informed service delivery.

Want to see it in action at your institution?

Book a 15-minute walkthrough, just fill out the short form and we’ll show you what’s possible.

TURN MOVEMENT INTO MEANINGFUL DATA

For over 30 years, CountMatters has helped educational and public institutions turn visitor flow into decisions that improve safety, optimize facilities, and support data-informed service delivery.

Want to see it in action at your institution?

Book a 15-minute walkthrough, just fill out the short form and we’ll show you what’s possible.

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